Lesson Plan for Senior Secondary 2 - Marketing - Warehousing Iii

### Lesson Plan: Marketing for Senior Secondary 2 #### Topic: Warehousing III --- **Subject:** Marketing **Grade Level:** Senior Secondary 2 **Duration:** 60 minutes **Lesson Title:** Warehousing III ##### Learning Objectives: By the end of this lesson, students will be able to: 1. Understand the different types of warehousing. 2. Discuss the significance of warehousing in the supply chain. 3. Identify key functions and operations within a warehouse. 4. Analyze the benefits and challenges of warehousing in modern business. ##### Materials Needed: - Whiteboard and markers - Projector and screen - Presentation slides (PowerPoint) - Handouts on types of warehousing and their functions - Case studies for group discussion - Internet access for a brief video on warehousing operations --- ### Lesson Outline: ##### Introduction (10 minutes) 1. **Warm-up Activity:** - Quick recap of previous lesson: Ask the students to briefly discuss what they learned about warehousing in the previous class. 2. **Hook:** - Show a short video (3-4 minutes) highlighting modern warehousing operations in a major company like Amazon. Use this to spark interest and provide a visual understanding. ##### Presentation (20 minutes) 1. **Definitions and Types of Warehousing:** - Present a brief overview of warehousing. - Discuss various types of warehousing: public, private, bonded, cooperative, and distribution centers. - Provide examples of each type (both locally and globally). 2. **Significance in the Supply Chain:** - Highlight the role of warehousing in the supply chain management process. - Discuss how warehousing affects logistics, inventory management, and customer satisfaction. ##### Activities (20 minutes) 1. **Group Discussion:** - Divide the class into small groups and provide each group with a case study that demonstrates specific warehousing scenarios. - Each group analyzes and discusses their case study, focusing on the type of warehousing, its functions, and any challenges or benefits illustrated. 2. **Class Presentations:** - Have each group briefly present their findings to the class, encouraging open discussion and questions. ##### Conclusion (5 minutes) 1. **Summarize Key Points:** - Recap the main types of warehousing and their importance in the supply chain. - Discuss any additional insights from the group presentations. 2. **Q&A Session:** - Allocate time for students to ask questions and discuss any unclear points. ##### Assessment (5 minutes) 1. **Quick Quiz:** - Conduct a short quiz with multiple-choice or fill-in-the-blank questions to assess students' understanding of the lesson. - Example questions: - Name two types of warehousing and describe them. - What is the role of warehousing in supply chain management? - Identify one major benefit and one challenge of using a public warehouse. ##### Assignment: - Hand out a worksheet for homework where students are asked to research and write a one-page report on a real-world warehousing facility they find interesting, discussing its type, functions, challenges, and benefits. ##### Additional Notes: - Ensure the lesson accommodates different learning styles by mixing visual, auditory, and kinesthetic activities. - Provide additional resources and reading materials for students who wish to delve deeper into the topic. --- This lesson plan aims to solidify students' understanding of the critical role of warehousing in modern business, preparing them for future topics in their marketing course and real-world applications.