### Lesson Plan: Marketing for Senior Secondary 2
#### Topic: Warehousing III
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**Subject:** Marketing
**Grade Level:** Senior Secondary 2
**Duration:** 60 minutes
**Lesson Title:** Warehousing III
##### Learning Objectives:
By the end of this lesson, students will be able to:
1. Understand the different types of warehousing.
2. Discuss the significance of warehousing in the supply chain.
3. Identify key functions and operations within a warehouse.
4. Analyze the benefits and challenges of warehousing in modern business.
##### Materials Needed:
- Whiteboard and markers
- Projector and screen
- Presentation slides (PowerPoint)
- Handouts on types of warehousing and their functions
- Case studies for group discussion
- Internet access for a brief video on warehousing operations
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### Lesson Outline:
##### Introduction (10 minutes)
1. **Warm-up Activity:**
- Quick recap of previous lesson: Ask the students to briefly discuss what they learned about warehousing in the previous class.
2. **Hook:**
- Show a short video (3-4 minutes) highlighting modern warehousing operations in a major company like Amazon. Use this to spark interest and provide a visual understanding.
##### Presentation (20 minutes)
1. **Definitions and Types of Warehousing:**
- Present a brief overview of warehousing.
- Discuss various types of warehousing: public, private, bonded, cooperative, and distribution centers.
- Provide examples of each type (both locally and globally).
2. **Significance in the Supply Chain:**
- Highlight the role of warehousing in the supply chain management process.
- Discuss how warehousing affects logistics, inventory management, and customer satisfaction.
##### Activities (20 minutes)
1. **Group Discussion:**
- Divide the class into small groups and provide each group with a case study that demonstrates specific warehousing scenarios.
- Each group analyzes and discusses their case study, focusing on the type of warehousing, its functions, and any challenges or benefits illustrated.
2. **Class Presentations:**
- Have each group briefly present their findings to the class, encouraging open discussion and questions.
##### Conclusion (5 minutes)
1. **Summarize Key Points:**
- Recap the main types of warehousing and their importance in the supply chain.
- Discuss any additional insights from the group presentations.
2. **Q&A Session:**
- Allocate time for students to ask questions and discuss any unclear points.
##### Assessment (5 minutes)
1. **Quick Quiz:**
- Conduct a short quiz with multiple-choice or fill-in-the-blank questions to assess students' understanding of the lesson.
- Example questions:
- Name two types of warehousing and describe them.
- What is the role of warehousing in supply chain management?
- Identify one major benefit and one challenge of using a public warehouse.
##### Assignment:
- Hand out a worksheet for homework where students are asked to research and write a one-page report on a real-world warehousing facility they find interesting, discussing its type, functions, challenges, and benefits.
##### Additional Notes:
- Ensure the lesson accommodates different learning styles by mixing visual, auditory, and kinesthetic activities.
- Provide additional resources and reading materials for students who wish to delve deeper into the topic.
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This lesson plan aims to solidify students' understanding of the critical role of warehousing in modern business, preparing them for future topics in their marketing course and real-world applications.